Friday, March 20, 2015

The Amazing Run

The start of MBA and end of fun
The chase of dreams with amazing run
What you will name the year passed by
You close your eyes and it seems you just entered a while!

It was a sunny day we all landed in Singapore
Trying to book a cab and end in single one ready to explore
Green and tall buildings that was the impression
The airport has already amused us with the perfection
We were all gazed at the cleanliness and thinking how will be the campus where our new era will begun!!

Rolling, dragging our luggage we reached the gate
Waiting for Jossel to entertain us on our way
We were unknown to each other but so known through social media
Thanks to whats app feature it was like we knew each other like an Expedia!!

Met, greeted and shared experiences and since then started this amazing run
All the lectures we swayed together competing with each other in every presentation
From CRP to SBR it was all fun filled
There was no lecture where few of our friends always felt like that they just had a sleeping pill..
Few used to sleep on first bench and few were awaken by professor themselves!
To cure that some had red bull and some had coffee
But none helped us as we were always too drowsy!

Professors screwed us at times
But there was a mighty Thursday with free entrance in casino and Kudeta
while helped us to surpass those bad times
There was a simulation I totally remember
Everyone was fighting with each other to stand in business as it was their own
Who can forget "We will talk about this later" and voice of "Hello"
Every teacher was unique starting from "Boys"  till  "Suffer Bastard Suffer" whose memories walks with us like an arrow !!

After the good bye to Singapore it was time to fly Sydney
The land of dreams- our so called honeymoon period of journey
What a place what a beauty
Lovely weather with amazing people
All time we were partying and cooking something for entertaining!

Chai Pakora till Chana Batoora
Wine pasta till chicken tikka
What is that we didn't cook South Indian to American
At last we became the master chef among all our companions!

Trip to Melbourne and snowy mountains
With Beautiful beaches and amazing view
Sometimes it feels like we were only travelling
Classes were just the substitute for the noon where we used to relax in study rooms!!

Nigel lectures were gaming time for all our batch mates, few others used to make itineraries for the next visit to test our fate
Supply chain and HRM screwed our happiness perpetually and on top of it there was Corporate Finance which were killing us daily
Drinking, eating, cooking, travelling we passed the Sydney leg
It never appeared to me it was a place to study it taught us to how to relax!
Jet boating till beaches we had a fun filled four months
If someone asks me whats the best thing about college I will say just go to Sydney you will understand!!

The final leg started in Dubai
When the time flew I never get the feel
Singing, chatting, fighting, dancing its finally coming to an end
Friends are getting placed we party all the day knowing this is our last chance!

Sometimes seeing studying IBWM folks I smile on myself
Kudos to the decision I made for myself
If I was on their place surely my head got burst every single day
GLSCM is second vella batch which they even don't know
Marketing knows what they do but we never pretend ;)

Whatever we say about each other or how much we fight
At the end we are sailing together in SP Jain boat in high tide
We will sail through this in one month time and someday will cross each others path somewhere in life
But remember guys time is running we are at the end of this amazing run
Run where we met Run where we will be apart
Run which taught us to smile Run which gave us loved ones of our life
This amazing run will always be my part
I wish one day I can meet you all the same way
Smiling in the same fashion and with same zeal and full of enthusiasm
Bye to MGB Bye to All
We will surely meet one day again to have same fun for which we all are known!!

Friday, March 13, 2015

A broken heart to a broken soul!

Source: Etsy

How do you greet a broken heart
In the mid of moonlight lost so far..
No light of togetherness
No hope of smile
She is just moving hiding tears with a smile!!

A broken heart with no wings to fly
No aspirations and no feelings within to tie..
Whom to say or for whom to cry 
Nothing to see all seems like a dark sky!!

You feel like walking bare feet
You know earth will hurt your innocent sheet
Feeling is miserable like a stab in heart
No one can see those tears apart!

You feel like yelling on the whole world
You scream in your memories over everyone
You just wish it to be a dream
But no one knows what you are suffering from which makes you feel this!!

A broken heart with no wings to fly
Breath about freedom in the dull sky
Want to feel flowers but pinch like thrones
Its just a feeling or something unknown coming from shore!!

Past haunts you but no one understand
Society treats you as if it was you who this planned
What was her fault what did she did wrong
She was just the daughter of the poor who was torn
She just wanted to fulfill her family dreams
Her fault was that she took birth as a girl who wants to live free and feel!!

She was just following her dreams hidden somewhere
But culprits were eyeing her like a hungry prey everywhere
Eaten, beaten, raped her till the last breath
A broken heart was broken now by her soul
She cried, asked for help but no one listened to that "shor"

Till now the scream and cry you can hear around
But the noise of all others is so loud that those words never make a sense at all
Why after knowing what is wrong we still pretend everything is right
Why after knowing what should the punishment be we wait for the justice from supreme power who holds the guiding light!

Its the irony we expect light from the source who is blind
Who doesn't even see what is right and close her eyes before every mind..
Its not a question to one but its for everybody
What is the fault a girl has made after taking birth for which she gets punishment daily!!

A heart broke with these deeds every hour some where
Its a journey somewhere a girl makes because of society
From A broken heart to a broken soul leaving us in tears!

Monday, March 2, 2015

Which one to use for marketing - Wikipedia or Craigslist?

  •  For small business listing their basic information and data on Wikipedia works as a validator for their existence in real world thus connecting them with customers on a larger scale.
  • Wikipedia has three content policies which are no original research, verifiability and maintaining neutral view point using which you can use it for marketing and public relations.
  • Under the discussion tab of Wikipedia consumers can discuss questions, complaints and even companies can write about views and additions about company.
  • It provides an additional and credible presence on internet where you can display about your brand and business with integrity.
  • It can be used to increase back links on your company’s website thus making you more viewed on the Google search page.
  • Content marketing is as way to do marketing through Wikipedia as well helps in keyword research.
  • On Craigslist online marketing can be done efficiently by promoting an e-bay store till franchise or car till real estate.
  • Keep check of spams as they use a flagging system so it is easy for them to quickly spot your business. So before posting an advertisement nationally or locally keep a check on the rules of it.
  • These sites are based on customer to customer model, internet classifieds so it’s more economical for business to interact with individuals through social sites.
  • Customer selling to customer is being used as a marketing model by many businesses these days.
  • Using targeted advertisements as Craigslist posting service, you can target customers who want to buy your product.

Sunday, March 1, 2015

Does Google Benefit Large and Smaller Companies for their marketing?

Source: Youtube

Giving away a product/service free constitute a viable business strategy. If you give a product or service for free known as freemium pricing strategy then you can charge for proprietary features, functionality or virtual goods. It can be used as a multiple revenue model by indirectly promoting or advertising value added services and developing your brand. It helps in reaching critical mass for a company quickly by penetrating into the market.

      Large companies benefit from Google for their marketing as they become more visible with the help of their back link structure. It can be formed with collaborations that they have generated with other websites and by being more resourceful (giving forward links).They can take banner space for advertising as well as promotion and pay through click through rate for this, thus becoming more visible to customers.It can increase large companies’ inbound traffic and search engine rankings.You can post advertisements on you tube. Trademark words cannot be used as keyword so as large company you must protect your brand. As taking banner space and advertising on you tube is expensive large companies can afford and take advantage of these.

       Small companies leverage Google for marketing as these companies can use Google Ad Words to manage or market advertising in easy and efficient manner. You can post advertisements on Ad Words, provides cloud services and analytic tools as well as tutorials. Use of Google Plus also helps consumers find small business and improving Google Search ranking as well as increasing network capabilities.  Google analytic is kind of a free tool which website can use to track demographics like unique visitors, location or time of day, clicks on page etc.Thus most small companies use Google analytic and Ad words.

Few Points About Prediction Markets

Source: Steemit

Prediction Markets are 
kind of markets basically used for information gathering and aggregating process across the market which is typically prediction of some event thus using these you can leverage the likelihood of an event and make your business streamlined in that direction.

You can also do demand forecasting and calculate the value of company during a time period as prediction market of Google does.

Software companies can exploit such markets by finding will they meet their timelines or not; how many defects will be there in their software etc.

Political firms can use it to find that what will be the result of elections.

Video and music market can use it to predict the box office collection of movies and music in the market.

 For managing a project, quality of a product (manufactured or software) and forecasting these markets can be used.

Video games industry can use it to predict the success of the games they are going to launch in the market.
First few steps towards this can be having access to broad range of information, getting continuous feedback as well as real time information; because of anonymity participants will express the truth so involve them and get additional information about the event for which you want to make prediction.